FundAssist · v2 · design exploration

Where the right
CSR funders find you.

A research workstation for NGO fundraising teams. Map your work against 6.45 lakh disclosed CSR projects across 17,896 corporate funders — with evidence drawn from your own annual reports for every match.

CSR spend, education + WASH × Tamil Nadu
FY 2014-15 → 2023-24 · ₹ Crore · MCA disclosures
▲ 2.4× since 2018-19 600 funders contributed
6.45 lakh
CSR projects · MCA + PIB disclosures
17,896
Corporate funders tracked
₹ 2.83 L Cr
Disbursed FY15-24 across India
36 states/UTs
Filterable down to district level
How it works

Four steps. No spreadsheets.

From your existing IPN profile to a curated shortlist you can act on this quarter — without leaving the platform.

  1. 01

    Bring your IPN profile

    We pull what you've already filled in on the IPN — name, FCRA, registered address, current cause areas, states of operation. No re-entry.

  2. 02

    Smart Scoping

    Drop in your website link + latest annual reports. The engine reads them, surfaces the signal, ranks where CSR money is most likely to come from.

  3. 03

    Browse matched funders

    A long list of companies that have paid for work like yours, in your states. Filter, sort, search. Click for the deep page on any one of them.

  4. 04

    Shortlist & reach out

    Tick the funders you want to pursue. Track interested → contacted → in conversation → committed. Notes and last-touch in one place.

    The piece that turns research into action
01 · Onboarding

IPN is the master.
FundAssist extends.

When you sign in, we pull your IPN profile in read-only. You confirm what came across, then optionally add states or thematics you'd consider exploring — without changing your operating profile in IPN.

  • One-way sync from IPN. Your IPN data is never overwritten by FundAssist.
  • Exploration ≠ commitment — extra states / thematics added in FA are marked clearly.
  • Pre-filled. The form only asks for what's blank or worth confirming.
Confirm IPN data Add exploration scope Run Smart Scoping
BHUMI ↻ IPN
Society
15 Aug 2006
Education Youth leadership Environment
+ WASH + Skill development + Add more
~30s
Smart Scoping complete · BHUMI 8.4s · 3 LLM calls
Primary recommendation

Education & Education for persons with disabilities

94
/ 100 match

"We operate adult literacy centres across 18 districts"
— from your bhumi-annual-2017-18.pdf, page 12

671projects match
₹14,872 Crin your states
429funders active
adult literacy vocational underprivileged children + 4 more
Suggested addition

WASH

71
/ 100 match

"Sanitation and hygiene programs across 12 villages"
— from bhumi.ngo/programmes

Strong funder activity in your states, but you haven't flagged WASH as an active cause area. Add to scope to see matched funders?

2 of 5 added
02 · Smart Scoping

Every match cites your content.

FundAssist reads your website and reports the way a programme officer would — and quotes the exact phrase that drove each recommendation. No black-box scores.

  • Grounded in your words. Every match shows the sentence from your content that triggered it.
  • Cached. Run scoping once; edit, re-rank, never re-pay.
  • Editable. Add or remove cause areas before saving the final selection.
03 · The funder dashboard

The table is the workhorse.
Charts collapse when you don't need them.

Filters on the left. Funders in the centre. Charts that fold away. Built for the hours you actually spend here — researching, not admiring visuals.

Total CSR spend
₹ 33,262 Cr
↑ 2.4× since 2018-19
CSR projects
1,16,985
across 4 states
Distinct funders
17,896
~60 listed corp
Avg / project
₹ 28.4 L
range ₹ 4 L – ₹ 478 Cr
1,247 funders match · sorted by spend click ★ to shortlist · click row for the deep page
Company Industry Listing Spend ₹Cr ↓ Projects Match
Reliance IndustriesOil & GasListed2,3561496
Wipro LimitedIT / ITESListed1,4812888
Infosys LimitedIT / ITESListed1,3493184
HDFC BankBankingListed8472271
Tata SonsConglomerateUnlisted6921967
Larsen & ToubroEngineeringListed5341762
ITC LimitedFMCGListed4871458
Mahindra GroupAutomotiveListed4121254
1,239 more · load more
03b · Company deep dive

Click any funder.
See exactly what they've paid for.

Each company gets a dedicated page — CSR spend over time, where they spend, which implementing agencies they trust, contact details for their CSR SPOC.

  • Year-over-year in your selected cause areas + states.
  • Implementer history — which NGOs they've already funded.
  • Sample projects in their own disclosure language.
  • SPOC details when curated.

Reliance Industries Limited

Listed · NSE
CIN L17110MH1973PLC019786 · HQ Maharashtra · Oil & Gas
In your selection
₹ 2,356 Cr
Years active
10
Projects
14
States hit
2/4
Annual spend in your states · ₹ Cr
'15 '19 '24
Sample matched projects
  • ₹ 477 Cr Jio Institute — Institution of Eminence
  • ₹ 375 Cr Promoting Institution of Eminence
  • ₹ 304 Cr Reliance University
04 · The shortlist

The piece that turns research into action.

A long list of "matched funders" is research. A shortlist of "who am I actually talking to this quarter" is what gets money raised. Track every relationship in one place.

14 funders shortlisted
● Interested · 6 ● Contacted · 4 ● In conversation · 3 ● Committed · 1

HDFC Bank

Banking · Listed · ₹ 847 Cr in your selection
In conversation

"Spoke with Rakesh Mehta at HDFC CSR last week. They're keen on the WASH angle in Tamil Nadu. Sending detailed proposal Monday."

Last touch · 2 days ago · Aanya Khanna

Wipro Limited

IT / ITES · Listed · ₹ 1,481 Cr in your selection
Contacted

"Cold-emailed Mr. Rishad Premji's CSR team. They have an open call for education partners closing Aug 15. Following up next week."

Last touch · 6 days ago · Aanya Khanna

Reliance Industries

Oil & Gas · Listed · ₹ 2,356 Cr in your selection
Interested

"Reliance Foundation aligns on Jio Institute pipeline. Need a warm intro — Suyash to make the call."

Added 3 weeks ago · Awaiting intro

Tata Sons

Conglomerate · ₹ 692 Cr in your selection
Committed · ₹ 25 L

"Tata Trusts committed ₹ 25 L for the literacy expansion to Madurai. MoU signed 12 Aug. Reporting cadence: quarterly."

Committed 2 weeks ago · MoU on file
Peer implementers · same space 100 NGOs · 1,087 projects · 249 funders
Akshaya Patra Foundation
Education · 13 funders · 18 yrs
21 projects
Pratham Education Foundation
Education · 12 funders · 22 yrs
21 projects
SOS Children's Villages
Children · 14 funders · 9 yrs
26 projects
Agastya International
STEM education · 9 funders · 11 yrs
26 projects
Mukul Madhav Foundation
Education · 1 funder · 8 yrs
40 projects
Nanhi Kali
Girls' education · 9 funders · 14 yrs
17 projects
05 · Discover implementers

Who else does this work?

Peer NGOs already active in your thematic × state space — sourced from MCA's PIB CSR disclosures. Useful for partnerships, talent scouting, benchmarking against the field.

  • Same data Sattva uses for sector mapping — the raw PIB filings.
  • Filtered to your selection automatically.
  • Linkable from any funder page — "Who does Reliance fund in this space?"
Design system · v0.2 · Civic Intelligence

Not editorial. Not corporate.
Built for hours of focused research.

A taupe-on-navy system that pulls from FT data graphics and Stripe's annual report design language — deliberately distinct from the editorial-warm voice Dhwani uses for KB sites.

Palette

Warm taupe ground — navy ink — one terracotta accent for "you" and selection — sage for sustainability moments — amber only on data peaks. No brick red. No black.

Ink · navy#0f1d2d
Accent · terracotta#c2410c
Data · amber#d97706
Sustain · sage#52796f
Ground · taupe#f5f1ea

Type

Civic intelligenceInstrument Serif / General Sans
Heading 30 · General Sans 600Workhorse
Body 14.5 / General Sans 400 — built for long reading sessions and dense tables.Reading
2,356 ₹ Cr · 17,896 · 1,16,985IBM Plex Mono

Components

From IPN In conversation Listed ▲ 2.4×
₹ 33,262 Cr

What's different from v0.1

  • Aspire ivory + brick red + Fraunces serif
  • Taupe ground · navy ink · terracotta accent
  • General Sans (not Inter) · Instrument Serif moment (not Fraunces everywhere)
  • Data graphics are first-class. Tables and charts get more room than chrome.
  • Status pills + data tags borrowed from FT/Stripe language, not blog-post pills
Where we are

This is a design exploration.

The infrastructure works — scoping, dashboards, drill-downs, content-grounded explainer, all live on fundassist-staging.dhwaniris.in. What's above is the v2 design direction we'd like to align on before the next round of code.

Open questions for the Sattva team:

Dhwani × Sattva · FundAssist v2 · design exploration v0.2 · Civic Intelligence ·